Released on: August 12, 2008, 8:00 am

Press Release Author: EBadPress.com

Industry: Internet & Online

Press Release Summary: Adviatech's online reputation management subsidiary launched
this week after eighteen months of planning. The service is tightly confidential and
cases are kept secret.

Press Release Body: The newest problem for businesses and individuals online has
become their own behavior. Google has replaced traditional background checks and
employer references for many human resource departments and consumers now 'Google'
companies before working with them.

The problem exists when individuals and companies are judged for old news. Be it an
embarrassing weekend for a partner in a law firm or a faulty product release which
has now been repaired, these old news stories can prevent employment, new income,
and overall destroy a reputation.

In 2007, guaranteed search engine optimization company, Adviatech Corp., began
offering the online "name cleansing" service to a list of past criminals, acquitted
suspects, and professionals who got public misdemeanors. They also began the
planning of what is now, EBadPress, a subsidiary of Adviatech Corp.

While other online reputation management companies may use locks, safes, and other
cliché symbolisms, Adviatech took a 'wiser' approach by using three wise monkeys.
The EBadPress logo is made up of Kikazaru, the monkey that hears no evil, Iwazaru,
the monkey that speaks no evil, and a mischievous Mizaru, the monkey which is
supposed to be seeing no evil but instead, peaking with one eye at a laptop.

The pictorial maxim is a symbol of Japanese wisdom often repeated as "Hear no evil,
speak no evil, see no evil", a proverb reminding people to not be nosy, gossipy, or
snoopy.

EBadPress releases new media to talk about current events for their clients which
eventually become the first results in search engines. The search engines are more
interested in fresh new content so the method of name cleansing is an ethical form
of online reputation management.

EBadPress falls directly under the jurisdiction of Adviatech Corp., President and
Co-Founder, C.P. Kazor. Kazor believes that other companies offering similar
services are missing an important element in reputation management. secrecy.

Kazor explains, "When we begin a reputation management project, we keep that case
secret. These other companies that talk about contacting web sites with legal
notices and asking them to remove content are putting their clients at risk. If
someone has an article on a web site that is deemed 'negative press' and a
reputation management company writes the site owner a letter asking them to remove
the story, the site owner is more than likely going to blog about the first
amendment injustice thus creating more negative press on the web for the client.
That is why, we work in the shadows."
The EBadPress project was developed by both Adviatech Co-founders, President C.P.
Kazor and Vice President, Jason Bland. Bland, will be overseeing many of the
technical aspects of online reputation management. He too, strongly believes in
privacy and secrecy when dealing with reputations and compares reputation management
companies that don't to someone hitting a beehive with a stick.

Bland explains, "If you have a beehive hanging on your door step and you take a
stick, then knock it down, you are going to have a lot of angry bees swarming
around. But if you apply a layer of smoke around the beehive, the problem can be
peacefully remedied. If you contact a blog owner or site owner, you are asking for a
lot of angry bees swarming the web to spread your bad news."

The EBadPress confidentiality statement on EBadPress.com is the tightest in the
industry. No other online reputation management expresses the same dedication to
privacy and secrecy. While the names of clients are confidential, clients will, of
course, be told how their reputations will be repaired and guaranteed only ethical
search engine practices.

To learn more, call 1.800.998.6005 or visit http://www.ebadpress.com.


Web Site: http://www.ebadpress.com

Contact Details: Adviatech Corp.
Reputation Department
9280 Bay Plaza Blvd.
Suite 706
Tampa, FL 33619
1.800.998.6005